Mumbai: After struggling at the third position for months, Telugu GEC Star Maa has finally toppled long-time leaders and close contestants Sun TV and Star Plus to emerge as the most viewed channel in week 42 (16 October to 22 October) as per Barc data. The channel registered weekly AMAs of 2626.19. Last week, it was at the third position with 2348.62 (‘000s).

Week 41’s top grosser Sun TV bagged the second spot at 2572.53 AMAs. Star Plus finished third with 2529.05 (‘000s). They were followed by Star Utsav, Colors, Star Vijay, Sony SAB, Zee Kannada, Zee TV, and Sony Pal in that order.

Sun TV maintained its hold in the Mega Cities with weekly AMA of 434.11. Colors, Star Plus, Star Vijay and Sony SAB grabbed the remaining slots. The South market, too, was dominated by the Tamil major where it clocked 2563.59 (‘000s). Rest of the chart was populated by Star Maa, Star Vijay, Zee Kannada, and Zee Telugu.

Within the regional markets, Star Pravah continued to lead in Maharashtra/Goa with 1402.23 AMA. At 1089.18 (‘000s) Star Jalsha was the most viewed channel in West Bengal, Tarang (438.74) in Odisha, Zee Kannada in Karnataka with 1554.36 AMA, Star Utsav (269.61) in Rajasthan, as well as in UP/Uttarakhand where it clocked 393.33 (‘000s).