MUMBAI: The big boys are merging their OTTs. Others are announcing new OTTs. Why should the small guys be left out?

Short film aggregator Pocket Films – run by long time web-preneur Sameer Mody  - has officially announced the launch of its OTT.

Taking to linkedin Mody  posted: “The only OTT you need for shortfilms is here! Enjoy an elevated viewing experience with our curated content in a variety of genres and languages.”

The Pocket films OTT is not designed in the manner that most apps are - it has been launched in  a web (mobile responsive) version without any  apparent iOS or android variant which needs to be downloaded. It, however, allows creators to create their profile and upload their films, and permit them to be distributed through the wide  Pocket Films  network. The short films, while limited in number (compared to its YouTube cousin), are available in various genres and in Hindi, Marathi and international languages.  

Mody who is the founder &  managing director of the company, has been at it for nearly 18 years and over time his firm, according to him, has emerged as the number one partner of You Tube for short content. Pocket Films’ YouTube channel has around 3.91 million subscribers and showcases around 3,000 videos, many created by users.

The channel generates more than 150 million views each month.  In addition to YouTube,  Pocket Films also distributes its content through OTT platforms, mobile operators, TV channels, in-flight entertainment.

This apart, it organises short film contests in India in partnership with international film festivals like . Manhattan Short, Indian Film Festival, Stuttgart, River to River Florence, Italy, among others. 

Recently, Pocket Films has also ventured into production with a special focus on digital series  and short films, especially catering to the growing OTT and digital platforms.