MUMBAI: In its endeavour to strengthen its animated content development and production team, Technicolor has added three key staff.

The first to be appointed is Siju Thomas who has been named creative director of Technicolor India. Thomas, with more than 15 years experience in the animation industry and more than 12 years as an animation director, was earlier the creative head with DQ Entertainment.

Robert Winthrop has been named as the vice president of Animation and Games for Technicolor Digital Productions. He will oversee a studio of 500+ animation talent. Having joined the company in June 2011, Winthrop is responsible for the overall management and production of animated content for television, direct-to-DVD, games, commercials, location-based entertainment projects and theatrical films.

Alison Warner will join Technicolor as vice president of intellectual properties, sales, acquisitions and co-productions for Technicolor Digital Productions based out of London. Prior to joining Technicolor, Warner served over five years as vice president, European Sales for Cookie Jar Entertainment Inc., where she was responsible for the distribution of Cookie Jar content across the UK and Northern Europe.

Said Technicolor Digital Productions president Tim Sarnoff, ?We are very excited to welcome such remarkable talent to Technicolor. Robert, Alison and Siju are extremely talented individuals and each of them bring a very new and unique strength to our Digital Productions group.?