Sony, PwC to discuss future of media & entertainment at Mipcom

MUMBAI: Sony Pictures Television will join PricewaterhouseCoopers at the television trade event Mipcom 2012 to discuss the future of media, entertainment and broadcasting.

PricewaterhouseCoopers (PwC) global leader entertainment, media practice Marcel Fenez will present the annual PwC Global Entertainment & Media Outlook at Mipcom on 8 October, outlining forecasts in the media and leisure industries. This industry report will be followed by interviews conducted by Fenez with Sony Pictures Television president of International Production and Sony Pictures Entertainment president of international Andrea Wong.

In her Mipcom keynote interview, Wong will discuss the PwC Outlook findings and how they are reflected in the production activity that SPT International Production undertakes around the world, as well as international production and commissioning trends.

Wong heads the studio?s international television production business, overseeing the creative teams outside the US as well as the 18 owned and joint venture international production companies around the world.

Organised by Reed Midem, Mipcom will take place in Cannes, France from 8-11 October.