MUMBAI: Format creator and distributor FremantleMedia has promoted Rob Clark to the position senior executive VP entertainment and production, Worldwide Entertainment. This is a part of Fremantklemedia's creative networks division.

Hitherto, Clark has been executive VP Production, Worldwide Entertainment. In this capacity he managed the global roll-out of FremantleMedia developed or acquired formats, guaranteeing production quality and ensuring the transfer of production skills between FremantleMedia companies around the world.

The worldwide entertainment team, including a group of flying producers, develops and distributes marketing materials, format bibles, and provides specialised training in specific formats. Current projects include the global roll-out of Simon Cowell’s latest formats Got Talent launched successfully this summer on NBC in the US, as well as Inventor, which launched this spring on ABC in the US, and Ant and Dec’s Poker Face which launched its first series last month on ITV.

In addition to this set of production responsibilities Clark will now also oversee the other activities of Worldwide Entertainment, including development and acquisitions. He will identify and support the acquisition of third party entertainment formats that have global potential.

In addition, he now takes responsibility for the co-ordination of all FremantleMedia’s entertainment development departments worldwide, working with the local heads of development to ensure a flow of FremantleMedia developed formats throughout the company’s global network.