MUMBAI: NDTV Group is undertaking measures to prune its workforce by up to 25 per cent in a bid to bring down costs and improve profitability. The move is a part of turnaround plan that was tabled a few months ago. A part of this plan was implemented in the last quarter and included the much-noted move to new technologies, including to mobile journalism.
The media company has pointed out that reporters across the country are now using mobile phones for the most efficient delivery of breaking news.
“The strategy we are adopting calls for a far leaner operation, which will feed only our core business: our English and Hindi news channels, and NDTV Convergence and its digital teams that run our news and other apps and websites," NDTV's release to the BSE stated.
As a result, the company will minimise all ancillary businesses that NDTV had expanded into over the last few years. "Given our reprioritisation, our workforce has to be altered too. Over the next month, we are considering reduction of the workforce by up to 25 per cent,” the release added.
When we reached out to NDTV, they declined to comment on the release.
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