MUMBAI: Discovery Kids, which has emerged as a leading channel in the kids genre riding on the success of Little Singham, is aiming to increase the entertainment quotient even further this summer holidays with the biggest movie premiere of the season - ‘Little Singham Aur Kaal Ka Mahajaal’ on June 02 at 1:30 PM and 5:30 PM.  Discovery Kids in collaboration with Rohit Shetty Picturez and Reliance Animation, launched Little Singham at a never-before scale, and the show made immediate connect with children across the country. Such is the traction for Little Singham that the trailer of its debut film has garnered 3 million organic views on YouTube over the last 2 weeks.

Little Singham, India’s youngest supercop, has received huge traction amongst the advertisers as well. The show is Presented by Dabur Red Paste, Co-Powered by Britannia Cakes. Dettol has come on board as a Special Partner while Flipkart, Heinz - Glucon D and B Natural are Associate Sponsors.

“Little Singham’s launch has received overwhelming response. In a short span, the show has made a place for itself in the heart of children and build a loyal following. The world television premiere of Little Singham’s debut film will further engage & entertain the kids and build a strong connect with the IP, said,” Uttam Pal Singh, Business Head, Discovery Kids.  “This movie is the coolest surprise ever this summer holidays for our young audiences as Little Singham faces the biggest battle of Good v/s bad in this epic action adventure movie. It is the first of the many movies that we plan to launch on Little Singham.”

Little Singham aur Kaal Ka Mahajaal is directed by Prakash Satam; Series director is Vikram Veturi; Script and the story has been written by Nidhi Jamwala while the music has been composed by Prakishit Lalwani and Raju Singh.