|
Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 15 May 2008 - 28 May 2008. |
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
|
Essar Group (Corporate business)
|
-
|
Maxus
|
350 million
|
|
Pragya TV
|
-
|
Allied Media
|
100 million
|
|
Creative
|
|||
| Birla Sun Life (Insurance business) |
VGC
|
Bates David Enterprise | NA |
| Birla Sun Life (Mutual Fund business) |
JWT | NA | |
| Axiom Estates | - | Bates 141 (Kolkata) |
NA |
| Blue Foods |
- | Focus Communications |
40-50 million |
| Clay Telecom (telecom solutions) |
- | Everest Brand Solutions (Delhi) |
NA |
| HP (Imaging and Printing business) | Publicis India |
BBDO Worldwide |
100 million |
| KEI Wires & Cables |
Dentsu Communications |
Innocean | 70 - 80 million |
| Khadim Group | O&M Kolkata | Bates 141 | NA |
| Lotte India (candy business) | JWT |
Rediffusion DY&R (Chennai) | 200 million |
| Peter England People | - | Orchard Advertising |
80-100 million |
| The World Trade Park (real estate) |
- | Noshe Oceanic |
100 million |
|
Creative & Media
|
|||
|
Galgotias Educational Institutions
|
-
|
Noshe Oceanic
|
100 million
|
|
IL&FS Investment
|
-
|
DDB Mudra | 200 million |
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com |
|||
