MUMBAI: Though the announcement of ad guru and former WPP CEO Sir Martin Sorrell’s comeback strategy was announced ye

MUMBAI: At a time when content, technology and disruption are mentioned in the same breath in every marketing and

ZEE MELT, a pioneering convention forming the cross-pollination of creativity, marketing, communication, technology a

MUMBAI: Senior journalist-turned entrepreneur Arnab Goswami's Republic TV has announced the forthcoming launch of wha

MUMBAI: BARC India’s Think session on ‘Role of Big Data in Driving Ad Effectiveness’, at the just concluded Zee MELT,

NEW DELHI: Who is afraid of the yardstick, and an authentic one?