MUMBAI: Percept?s music festival Sunburn will receive continued support from MTV and Vh1.

Sunburn is a destination for all music lovers and its popularity in India has only grown from strength to strength, supported by MTV and Vh1. Specially with Nikhil Chinappa being the festival director of Sunburn, fans have only the best of music to grove to.

Percept joint MD Shailendra Singh said, "We are glad to be associated with MTV and VH1 once again. They really share our passion and vision for Sunburn. Their support all throughout has been encouraging and has helped us grow the culture of dance music in this country. No one brings the groove like MTV and VH1."

Percept?s concept to bring a musical celebration to one of India?s loved destination of Goa and fusing their partnership with MTV and Vh1 has become a red marked date on the calendar for all music fans.

Vh1 India business head Ferzad Palia explains the association with Sunburn, "It?s great to see the association between Sunburn and Vh1 only strengthening with every year. Vh1, being the sole flag bearer of international music in India has been deeply associated with the festival, right from when it was just a plan on paper many years ago. Therefore to see it grow this well, is even more satisfying. Sure this year too will be spectacular."

MTV India EVP, business head Aditya Swamy said, "MTV has supported Sunburn right from its inception and we are ecstatic to see the festival grow in stature every year. This year we take the festival to over 10 million music fans on MTV with first ever television broadcast of the event. Also what we have in store for fans when they arrive at Sunburn is another surprise all together. So Stay Sunburnt, Stay Raw..."

MUMBAI: Vh1 has bagged the rights for the 69th Golden Globe Awards 2012 and music?s biggest night - The Grammy Awards, 2012.

The Golden Globes rewards achievements in film and television. Earlier UTV World Movies aired the event. This year, Vh1 will showcase all the drama from the red carpet to behind-the-scenes to performances of the awards in its 69th year.

The Golden Globe Awards ranks as the third most-watched awards show each year, following The Oscars and The Grammy Awards. The evening will be held on 16 January, 2011, at the Beverly Hilton Hotel in Beverly Hills, California.

Vh1 India channel head Ferzad Palia said, "The Golden Globes and The Grammy are two of the world?s most watched events. Keeping up our tradition of showcasing the best in international entertainment, it is an honour for Vh1 India to play home to these iconic properties. India can look forward to tons of excitement as we build up to show day."

Vh1 India also airs other global award ceremonies and shows like Video Music Awards, Scream Awards, MTV Movie Awards, Europe Music Awards and the American Music Awards.

MUMBAI: US media conglomerate Viacom‘s channel VH1 is putting one of the most important human relationships under the microscope - the complex dynamics that develop between a mother and her young adult daughter. But these aren‘t your run-of-the-mill mini-van driving soccer moms. They‘re women who refuse to grow up and prefer to be their daughters‘ best friends. They love to party, play and, in their own ways, even parent a little. Can their relationships survive intact? Not really! Will their diverse backgrounds and parenting styles clash? 

VH1 will premiere the show Mama Drama on 1 January 2012. This 10 episode docu-series will uncover five sets of over-the-top, mothers and their adult daughters that leave you wondering, who is the "grown-up" and who is the child? They‘ll put their relationships on the line as they figure out if being BFFs really is the best for everyone or just a recipe for total disaster. Forced to live together, they will have no choice but to look in the mirror. Do they wish they had more traditional relationships? Or is this the only way to live? There will be no host to guide them, no therapist to heal them, just five sets of wildly different women trying to work out their issues under the same roof. Whether they‘re bonding, fighting or just partying, they‘re bound to learn something... whether they like it or not.

This docu-style social experiment will bring these women together with others like them for the first time, forcing them to take a look at their own lives. They represent the ‘15/50‘ mentality: they have the body of a grown woman but want to act as if they are fifteen. The trend is sweeping the US the broadcaster says and is perfectly demonstrated on ‘Mama Drama‘. These moms are copying their daughters‘ fashion and night life decisions in order to hang onto their youth and crazy ways. The women will be shocked to see the trends they are setting and ultimately ask themselves: can they learn from their wild-child ways or will they always be the teen queens they once were? Will it make them want to change the way they treat each other and can they learn to be age-appropriate and start parenting instead of partying? Living under a microscope, will lead them to defend their choices or to apologize for them. The time for a change is now, but this show can only guarantee one result: non-stop, wall to wall, mama drama. 

MUMBAI: Viacom18, the joint venture between Viacom and TV18, has posted a net loss of Rs 284 million for the quarter ended 30 September. This is compared to a net profit of Rs 140 million the company had posted in the corresponding quarter of the previous fiscal.

The loss was mainly triggered by a 29.33 per cent jump in the expenses, out of which Viacom18 more than double the spent on marketing and promotions.

Total expenses incurred by Viacom18 were at Rs 3.23 billion, as compared to Rs 2.50 billion in the year ago period. Out of this Rs 1.12 billion were spent on marketing, distribution and promotional expenses, as against Rs 480 million in the year ago. Production expenses remained same at Rs 1.83 billion with rest attributing to staff cost.

Meanwhile, the company saw a 15.85 per cent hike in revenue to Rs 3.15 billion, as against Rs 2.72 billion in the year-ago period. In the first quarter of FY?12, Viacom18 posted revenues of Rs 2.77 billion.

On the operating level, the company?s loss from the quarter stood at Rs 77 million, compared to an operating profit of Rs 220 million. However, from the TV business, the company reported operating profit of Rs 123 million, and the loss is from the film business (The Indian Film Company and Motion Pictures business) to the tune of Rs 200 million.

Viacom18 runs Hindi general entertainment channel Colors, youth entertainment channel MTV, kids channel Nick and English entertainment channel Vh1.

During the current quarter, Viacom18 charged one-time cost towards impairment of film rights amounting to Rs 1.39 billion to reflect the realisable value of the film library held by its subsidiary The Indian Film Company (TIFC). However, this is getting fully indemnified by Network18 Holdings Limited and hence there is no impact on the profit and loss account, the company clarified.