'A celebrity endorsement can make or break a brand.'

MUMBAI:  Celebrity endorsement is one of the best ways for creating buzz for the brand.

MUMBAI: Bollywood music channel 9XM has launched a non-interrupted music band called Highway.

MUMBAI: Salman Khan emerged as the most digital savvy celebrity with an overall score of 16.1, according to TO THE NE

While the cine world is abuzz about the recently released offering from the Bond franchise, Spectre, James Bond aka a

MUMBAI: Social media giant Facebook’s has partnered with The Quint in India to launch Instant Articles.