MUMBAI: As the fifth season of Colors? big-ticket reality show Bigg Boss is coming to an end on 8 January, the channel has unveiled a new fiction property for the weekday 10.30 pm band.

Colors will launch Na Bole Tum Na Maine Kuch Kaha as its primetime property starting from 9 January. Meanwhile, the 11 pm slot will be taken over by the repeat telecast of Na Aana Is Des Laado.

Na Bole Tum? is being produced by Sunshine Productions.

Colors fiction head Prashaant Bhatt said, "After the success of Balika Vadhu, Uttaran, Sasural Simar Ka, Parichay and Veer Shivaji, we are kick-starting the New Year with a slice of the life, light hearted show. As strained marital relationships and frequent heartbreaks become the norm in this age of ?fast forward love?, Na Bole Tum Na Maine Kuch Kaha focuses on an unusual story of two unlikely people in unlikely circumstances. Life is what happens when you are busy planning other things. Sometimes the best communication between two people is silence."

The show stars Kunal Karan kapoor and Aakanksha Singh in the lead. It is the story of the emergence of a complicated relationship between a single mother who has no intention of being a bride again and a self centered bachelor who runs miles away from marriage or commitment.

NEW DELHI/MUMBAI: Although Colors has assured the self-regulatory industry body Broadcasting Contents Complaints Council (BCCC) that the contract of Indo-Canadian porn star Sunny Leone will be terminated if she does not stop promotion of the channel or Bigg Boss 5 on her website, the matter is far from over.

A BCCC source told indiantelevision.com that the reply of the channel would be placed before the chairperson of BCCC, Justice KL Shah, and other members to take a final view. The source did admit, however, that there was no vulgarity in the daily reality show which is to be wind up in about two weeks.

Earlier, a Colors spokesperson clarified the position following the self-regulatory body asking the channel to take Leone out of the series, which she had entered on 21 November.

The channel said that Sunny Leone had been asked in the past to not use Colors or Bigg Boss Season 5 in any form.And now we have decided to write letter to her informing that in case reference to Bigg Boss Season 5 are not removed from her website, we shall immediately terminate her contract and evict her from Bigg Boss House," it said.

The spokesperson said the channel had clarified its position to the BCCC, which "agreed with our position that content on the show is in compliance with self-regulatory guidelines."

"BCCC also appreciated that there is no evidence to suggest that there is any link between Colors and cross promotion of Bigg Boss Season 5 on Sunny Leone?s sites," Colors said.

However, the spokesperson added that "BCCC requested us to use our commercial endeavours to persuade Sunny Leone to not use Bigg Boss Season 5 or Colors on her websites, and we assured BCCC of our efforts on the same".

The BCCC set up by the Indian Broadcasters Foundation (IBF) had reacted after considering 19 complaints, asking Colors TV to stop by December 26 all cross promotion of Leone?s pornographic sites and videos - something she is reported to have done since she appeared on the show.

hile anyone was free to appear on any show, the regulator said no one could promote their business through it, particularly when it is illegal under Indian law.

National Commission for Minorities Chairman Wajahat Habibullah who represented the body on the BCCC said, "We all agreed that Sunny Leone has been using Bigg Boss on Colors to promote pornography which is classified as criminal activity in India. Therefore, she can not be allowed to use our television to promote her business. Colors has agreed to comply and report back on steps taken."

The petition on which the Council gave its ruling detailed how Leone?s adult website stated that she is on Bigg Boss and lures people to "see why the world is obsessed with her?"

Leone?s pornographic product is linked to twitter where an entire team of dummy tweeters (on her behalf) create consistent engagement and product sales of her videos even while she is on Bigg Boss. She authors a daily blog where video postings, procured from Bigg Boss 5 producers are being openly cross promoted. She has posted on her Twitter ID - which has 86,000 followers - that mobile applications of her hard porn products are available via email and has given an address.

NEW DELHI: The Indian Artistes and Actors Forum (IAAF) today objected to the introduction of porn star Sunny Leone in the popular television reality show ?Bigg Boss 5? on Colors.

In a complaint to the Information and Broadcasting Ministry, the IAAF said Minister Ambika Soni should taken stringent action against the channel for indirectly encouraging and promoting pornography in India.

IAAF Spokesperson Flynn Remedios said, "Sunny Leone has proclaimed on her website ?as seen on Bigg Boss 5?, but the website is nothing but a hard core porn site and there is no mechanism to stop minors from accessing the website. We have e-mailed the complaint to the minister as well as sent the same by registered post to her office."

The complaint said: "We are an informal body of actors and artistes (including singers, musicians, etc) all connected with the Film and Television industry. We would like to place on record through this correspondence our official complaint regarding the indirect promotion of adult content and pornography by TV Channel Colors via the introduction of adult porn star Sunny Leone in their popular TV Reality Show Bigg Boss Season 5."

"Several newspapers have reported on this trend and phenomenon and our own research has found out that thousands of youth including minors who were earlier not aware of Sunny Leone?s status or profession have been specifically searching for her photographs, biodata, etc on the internet and are exposed to hard core pornographic content including photographs and videos on the internet, the moment they type out her name on any search engine like Google.

"This is only because she is seen on the show Bigg Boss 5 and viewers would like to know more about her. Even her website which proclaims Sunny Leone "as seen on Bigg Boss 5" is a hard-core porn website offering pornographic content to users. Though it has an option asking viewer to exit if they are below 18, there is no mechanism to ensure that viewers below 18 do not view the pornographic content on sunnyleone dot com."

In its letter, the IAFF said: "It is our contention that TV channel Colors was aware of this possibility and knowingly chose to introduce an adult porn star into a TV programme which is watched by people of all age groups. By introducing Sunny Leone in their TV programme, TV Channel Colors is indirectly promoting a pornographic website www.sunnyleone dot com and is in blatant violation of Indian Television laws.

"We request you to take immediate and stringent action for this violation of the Broadcast code and ensure that other TV channels in future do not introduce porn actors in family shows."

MUMBAI: Colors is shifting three of its primetime shows to create an afternoon band, increasing its evening primetime and stretching Veer Shivaji to weekdays as it plans to regain the second spot with the launch of its big-ticket reality show Bigg Boss.

"With a strong fiction lineup during the week, we bring in Bigg Boss 5 to the 10.30 pm time slot this season. Na Aana Is Des Laado, which currently occupies this slot, will be moved to the 1 pm to build our afternoon band. On weekends, Bigg Boss 5 will air at 10 pm which will include the eviction episode on Saturdays (with Aakhri Farmaan) and some unseen tidbits from the show on Sundays (Undekha Action). This is being done with the aim to build up viewership on weekends and keep everyone tied to their seats with their fingers crossed in anticipation about who will be leaving the Bigg Boss house," says Colors head - programming Ashvini Yardi.

Apart from Laado, the channel is also shifting Hamari Saas Leela and Laagi Tujhse Lagan to build its afternoon slot.

As per latest Tam ratings, Laado clocked an average TVR of 2.8 while Hamari Saas Leela and Laagi Tujhse Lagan recorded 0.9 TVR and 1.6 TVR respectively.

The other changes include pulling the curtains on Mukti Bandhan and shifting Veer Shivaji from weekend band (Friday-Saturday, 8.30 pm) to weekday (Monday-Friday) 8.30 pm band.

"As part of our new scheduling, we have a new show Havan at 7 pm, followed by Sasural Simar Ka and Balika Vadhu, which are getting good ratings. Shivaji is a good and different show, which we think will get even better response on weekdays. Post that, we have shows catering to more urban audiences and finally Bigg Boss," Yardi explains.

On shifting of shows to afternoon band, she adds that it serves two purposes. "We will increase the original programming hours in afternoon; it also will help us get more viewership in the afternoon band," Yardi adds.

The channel is also going to premiere the Salman Khan-starrer Ready in the month.

Meanwhile, the Viacom18 channel is focusing all its energies on Bigg Boss. As the show will see two hosts Salman Khan and Sanjay Dutt for the first time, the channel has big promotion plans.

"We have a high-intensity 1200 GRP TV campaign, where apart from network channels we have extensively promoted the show on cross network channels. We have created 10 promos and a music video of the show. We have an impressive 20 city outdoor plan and in print, on 2 October, 100+ publications in 50+ cities will carry Bigg Boss cover. On radio, Big FM is our partner where they will also have multiple on-ground activities around the show," Colors AVP marketing Rajesh Iyer said.

Bigg Boss 5 will start on 2 October at 8 pm, while subsequent episodes will be aired from Monday to Friday at 10.30 pm and Saturday to Sunday at 10 pm on the channel.

Vodafone is continuing its partnership with the show for the third year in a row as presenting sponsor, while Garnier Men, Sony Cybershot, Tata Motors, HRI (Streax), Havells, Dollar (Baniyan) and Bisleri are seven associate sponsors.