MUMBAI: The formulation of the Broadcast Audience Research Council (BARC) had one big advantage for channels.

MUMBAI: Union Budget 2018 has snuck up on us.

MUMBAI: If you see an advertisement on a website or your app, you are a well defined consumer of digital advertising.

MUMBAI: The increasing penetration of digital media in India is creating huge opportunities for marketers to reach ou

MUMBAI: WATConsult, the digital and social media agency from Dentsu Aegis Network, has launched PlayAgency, an innova

MUMBAI: He is a man of small stature and has a voice that at times breaks into a squeak.