Sony Picture Networks India (SPN) has appointed Ranjana Mangla as ad sales revenue head for digital business. She will be responsible for creating a robust advertising monetizing ecosystem for the network’s digital arm SonyLIV.
Her role includes strategic planning for overall advertising revenue for SonyLIV and building a vast network of advertisers from across geographies and industries through programmatic solutions. Mangla will report to Set, SonyLIV, StudioNext business head Danish Khan.
Prior to this, she was associated with Disney+Hotstar where she was leading entertainment impact revenue for the platform. She has also had stints at top broadcasters in India including Viacom, Discovery, and NDTV.