Starz to distribute Vh1?s show ?Hit The Floor? globally

Submitted by ITV Production on Apr 03, 2013
indiantelevision.com Team

MUMBAI: Building on its position as an independent television distributor, Starz Worldwide Distribution has finalised an international television distribution agreement with VH1 for the upcoming TV series ?Hit the Floor? previously known as ?Bounce?.

The TV series will contain 10 one-hour episodes in its first season.

Starz Worldwide Distribution, a division of Starz, will represent ?Hit the Floor? to all markets for television, excluding the US. The series will be available for licensing at the start of the television trade event MipTV, which runs from 8 to 11 April in Cannes, France.

?Hit the Floor? is a series that follows the lives and loves of the Devil Girls, the premier dance team for basketball team the Los Angeles Devils. When the stadium lights go up at night, all of Hollywood comes out to support the million dollar players. But in this city these men share the fame, adrenaline, money, sex and power with their dancers, the Devil Girls. The cast includes: Dean Cain, Kimberly Elise, Charlotte Ross and Taylour Paige.

Starz executive VP of worldwide distribution Gene George said, "Starz Worldwide Distribution is extremely pleased to establish a distribution relationship with VH1 for this series as ?Hit the Floor? is a fun ride and a perfect fit internationally alongside our content. Lining up a world class partner in VH1 is an acknowledgment of our world class distribution capabilities and gives us another opportunity to build upon our successes in the marketplace."

Viacom Media Networks executive VP, content and programme enterprises, entertainment and music groups Eddie Dalva said. "The series ?Hit the Floor? is VH1?s biggest scripted effort to date and should play extremely well to an international audience".