Synopsis of oral hygiene sector advertising on TV during Jan - Dec 2013

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Viewership
Jul 05 /
indiantelevision.com Team

Synopsis of oral hygiene sector advertising on TV during Jan - Dec 2013

Highlights:

•    Oral Hygiene Sector Advertising on TV accounted for 29% growth during Jan – Dec 2013 in comparison with Jan - Dec 2012

 

•    Tooth Paste is the highly advertised category within Oral Hygiene Sector Advertising on TV during Jan - Dec 2013

 

Note:

• The analysis is based on Ad Volume in Seconds

 

 

• Oral Hygiene Sector Advertising on TV accounted for 29% growth during Jan – Dec 2013 in comparison with Jan - Dec 2012

 

 

• Tooth Paste is the highly advertised category within Oral Hygiene Sector Advertising on TV during Jan - Dec 2013

• Tooth Brush advertising contributed to 13% of Oral Hygiene Sector Advertising on TV during Jan - Dec 2013

 

• Colgate Palmolive India Ltd was the top advertiser within Oral Hygiene Sector Advertising during Jan - Dec 2013

 

Ashvini Khandekar
Manager - Communications
TAM Media Research Pvt. Ltd
9th Floor, Hincon House (Tower B)
247 Park, LBS Marg,
Vikhroli (West)
Mumbai – 400 083
India
Tel: +91 22 66531213
E-mail: ashvini.khandekar@tamindia.com
Website: www.tamindia.com

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