MUMBAI: Despite a general fall in ratings across the news genre, Times Now continued to be the leader in the English news genre and CNBC TV maintained the top slot in the English business news genre.
In Hindi news (U+R), Aaj Tak witnessed a dip in ratings but continued to lead the genre across the market. India TV climbed a spot each in Hindi news as well as Hindi news -rural, and Zee News upgraded to a higher spot in Hindi news. CNBC Awaaz, too, continued to dominate the genre with a hike in the ratings, according to BARC India week 16 ratings.
English News
Times now continued to lead the genre although it witnessed a dip in the rating this week. The channel registered 552 Impressions (000s) followed by NDTV on the second spot with 345 Impressions (000s) and India Today Television on the third spot with 301 Impressions (000s). CNN News18 with 237 Impressions (000s) stood at number four and BBC world news grabbed the fifth spot with a slight increase in the rating.
English Business news
Even after witnessing a dip in rating this week, CNBC TV retained the number one position with 492 Impressions (000s) as compared to last week’s 510 Impressions (000s) whereas ET Now with a great hike in the ratings of 414 Impressions (000s) as compared to last week’s 232 Impressions (000s) grabbed the second position. NDTV profit and NDTV Prime were at third position with 44 Impressions (000s).
BTVi was on the fourth spot with 20 Impressions (000s). CNBC TV18 Prime HD took the fifth place with three Impressions (000s) as compared to last week’s 32 Impressions (000s).
Hindi News
Aaj Tak, with decreased ratings, retained its number one position with 98608 Impressions (000s) in BARC week 16. India TV and Zee News climbed up one position each with 85342 Impressions (000s) and 78099 Impressions (000s), respectively. ABP news dropped to fourth position from second last week with 77731 Impressions (000s). News18 India is at fifth position with 65610 Impressions (000s).
Hindi Rural news
Aaj Tak, with a fall in its ratings, emerged as the number one channel in the rural market with 45151 Impressions (000s) as compared to 50951 Impressions (000s) last week. India TV climbed one spot with 35448 Impressions (000s) as ABP News slipped by one slot with 34882 Impressions (000s). India News and Zee news, respectively, took the forth and fifth place with 33580 and 31486 Impressions (000s).
Hindi Urban news
Aaj Tak, with a decrease in its viewership, emerged as the leader in the urban market with 53456 Impressions (000s) as compared to 58914 Impressions (000s) last week. India TV bagged the second slot with 49894 Impressions (000s) and Zee News took the third position with 46613 Impressions (000s). ABP news was at the fourth position with 42849 and News18 India took the fifth position with 39006 Impressions (000s).
