MUMBAI: Veteran champion golfer Tiger Woods’ events production company TGR Live has found a hero. The world’s largest two-wheeler maker Hero MotoCorp has agreed to extend its title sponsorship of the Hero World Challenge, which is under the TGR Live umbrella. The PGA-sanctioned tournament will now remain at Albamy, Bahamas through the 2030 playing. Additionally, the Indian two-wheeler firm has said yes to continuing with Woods as its global corporate partner.
The tournament rounds will be held between 5 and 8 December and it will be televised on the Golf Channel during all its rounds and by NBC during the third and final rounds.
The Hero World Challenge is the longest-running PGA Tour event managed by TGR Live. The event was started by Woods and his father Earl in January 2000 to raise funds for the TGR Foundation. Hero MotoCorp first title sponsored the tournament in 2014 at Isleworth Golf & Country Club. In 2015, the tournament moved to Albany, Bahamas where it will be played for the ninth time in 2024.Under Hero’s title sponsorship, the tournament has grown from 18 players to 20.
Right from its inception, Woods vision has always been to utilise the event to raise awareness, support and resources that make a positive impact in the lives of youth around the world. Proceeds from the 2024 Hero World Challenge benefit TGR Foundation, Tavistock Foundation and Bahamas Youth Foundation.
“Hero MotoCorp has played a vital role in the tournament’s evolution, growth and success; and their commitment is felt by everyone who joins us at Albany,” said Woods “Through the years I have come to respect Pawan (Munjal, the executive chairman of Hero MotoCorp) as a visionary leader and more importantly a trusted friend. His progressive leadership has made a significant impact not only on the future of global mobility but also the game of golf.”
On his part, Munjal said he was proud to extend the partnership with Woods as the money raised from it goes towards the foundation which helps bring in meaningful change in communities just like Hero Motocorp group pioneers transformative innovations in the automotive industry.
“Over the past decade, I have witnessed firsthand his extraordinary impact - not only as one of the greatest athletes in history but also as a global ambassador of excellence and a beacon of inspiration for millions,” Munjal elaborated. “This enduring collaboration is more than a testament to shared values; it’s a commitment to redefining boundaries, driving innovation, and shaping a better world. Together, we remain resolute in our mission to create a meaningful and lasting legacy that transcends sports and inspires generations to come. Together with Tiger, we are committed to elevating the Hero World Challenge as a powerful platform for positive social impact and global inspiration.”
Scottie Scheffler won the Hero World Challenge in 2023 with his score being 20 under and his his margin of victory being three strokes. Runner-up was Sepp Straka.
