NEW DELHI: BAG Films and Media, which has diverse interests across broadcasting, television production and radio businesses, is planning to take its two channels to the Middle East by early next fiscal.

News24 (Hindi news) and E24 (Bollywood news channel) are slowly gaining market share in their respective segments.

“We have international expansion plans for our broadcasting business. We plan to launch both the channels in the Middle East by the first quarter of the next fiscal,” BAG Films and Media CMD Anurradha Prasad tells Indiantelevision.com.

The company already gives the feed of E24 to DirecTV in USA for two hours daily. “We have a content tie-up with DirectTV and two hours of E24 feed beams in the USA,” Prasad says.

The focus this year will be to achieve operational break even for the two channels, she adds.