MUMBAI: Times Internet and Google have announced the implementation of Google+ Social sign on its spiritual network - Speakingtree.in

The integration not only simplifies the sign-in process but also maximises interactions and sharing of content among the spiritually inclined on the portal. Signing in through Google allows users to seamlessly share content including articles, tips on meditation, spiritual blogs, forums and conversations thus eliminating the need to create a new username and password. The implementation also enables a one click install of the Android application thus maximising consumption of articles on the move, the company said in a statement.

The integration has been demoed at the Google I/O this year and is the only representation from the social space in India.

Times Internet vice president Archana Vohra said, "Google Social Sign helps make sign in more convenient and allows our engaged users to easily access, discover and share exclusive content. The over the air Android install extends our brand engagement across devices."

"We had an extremely fast turnaround on the integration of Google social sign in on Speakingtree.in. We look forward to connecting readers on Speakingtree.in and creating even more engaging experiences for them across both Speaking tree and Google," Google strategic partner manager Matt Gaskell said.