"The best executive is the one who has sense enough to pick good men to do what he wants done, and self-restraint to keep from meddling with them while they do it"-- Theodore Roosevelt.

Carlton D'silva, creative director, Hungama.com tells correspondent Nidhi Jain, how during his ten years in internet business and seven years in Hungama, the rules were made and reinvented in the effort to become a true leader while simultaneously preparing future ones too.

Lessons you learnt---I spent almost eight years in boarding. Though I enjoyed every moment but it was strictly disciplined ,while creating a new family in any given circumstances and also without any strings attached.

People that influenced ---It is very difficult to head towards your vision without deterring but it all seemed easy for my MD and CEO Mr.Neeraj Roy, whom I always look 'upto'.

Method of pacifying madness---Well! With us there is a session of gaming to relieve tension. In any industry people don't stick for long but I have binded my team for five years now, the difficulty of recruiting people keeps away madness.

Strategic alliance-With new upcoming technology it creates specific team pertaining hard core skills, when it comes to coordination, the team becomes closer. We always like to hire young minds with new ideas, and also work on the philosophy" lost on time, lost on opportunity". My strategy is to keep 'my team'.

Ensuring that team delivers----There is always a difference on how one direct

The creative gang (well some of them anyways)

people ,I still do hardcore job of putting up a website, now and then; though I earn respect among peers, I still make an effort to get in touch with people who are difficult. The work is always split depending on the core expertise delievery, in our work a project takes three hours with right hoarding, animation, designing and banners. That means one needs to get a good blend of people.

Fun part of your business---Come and experience a day with the creative team in our office, you will realize that there is no seriousness to the job, we have music playing 24*7,photo sessions are always ongoing process. That's the kind of environment we have created.

Changing rules of work---In today's work scenario one should realize for growth and opportunity that 'you don't work for company, you work with it.
Earlier it was clear cut want, but now it's about survival.

Trip over love, you can get up; Fall in love and you fall forever. What's the use of worrying? It never was worthwhile, so pack up your troubles in your old kit-bag. And smile, smile, smile. This poem is dedicated to the love of my life.

When I was in charge of the Michael Jackson event, not only did it (the MJ concert) redefine the business of event management, but it also got me closer to my then beloved and now wife Neelu, a Sardarni, with whom I kept my vows for five years (anniversary -- 16th September).

My marriage remains the most cherished event as I was the event manager for my own wedding. With just two weeks in hand I had very little time to do a Punjabi and Church wedding, both on the same day. It was tough yet a lot of fun.And then the reception party, which turned from a formal gathering into a wild discotheque, we partied till 3 in the morning !

Now there is my new love and an addition to our family in my 8-month old daughter Anysa, meaning Greek Goddess.The best part of our marriage is the mixing and adjusting of two diverse cultures cultures & religions. What impressed me most is that Neelu happened to pick up my mother tongue (Malayalam) inspite of being a hardcore Punjabi, while I just about manage to speak the language myself..

As William H McNeill puts it, "The rise of Islam offers perhaps the most impressive example in world history of the power of words to alter human behaviour in sudden, surprising ways." True to the quote, but there is much more when it comes to how individualistic perception is developed. Correspondent Nidhi Jain spoke to Khalid Sayeed, head of programming, IMG Media, about his beliefs and faith.

By Birth-
Born on 5th of September, this family man has been very religious and balanced; his then family consisted of five siblings i.e. Four sisters and one brother. In the process of learning, taking knowledge from saner voices and observing, he became a great believer in power but not to the level of going berserk.

Religion-
Is without a doubt Shahrukh Khan. And a good ambassador can be Azim Premji. Khalid thinks that it's very difficult to propagate religion. "How George bush can't teach Christianity. Since in our religion the villains keep changing, few bad elements always manage to retain themselves and ultimately it seems sad that we didn't end up becoming communist."

Values-
Khalid's greatest influence has been his grandmother Amina, who taught him that one can't be a good human being if one is not religious. "The strain of caring for one's parents in this most difficult time of their lives is considered an honor and a blessing and an opportunity for great spiritual growth. In Islam, it is not enough that we only pray for our parents, but we should act with limitless compassion, remembering that when we were helpless children, they preferred us to themselves."
He also has an enormous understanding of different religions since he was brought up among Christians and Hindus.

Belief-
If we have to talk about Khalid's belief, his extreme faith is in Supernatural power and fasting through which six senses are controlled, makes one calmer; one can't lie, to respect women and more importantly feeding the poor. He also believes in Guru Nanak, Mahavir, Gautam Buddha and Sufi Saints. Khalid also believes that as long as the world exists there will be presence of good and bad, but we should never lie low in front of FATE.

Khalid's beliefs do not extend to wife Aditi, however, who is an atheist, while son Sohail and daughter Raisa celebrate every existing festival with enthusiasm.

Rituals-
Khalid believes in praying for a minimum of 5 minutes a day, but not bowing down. Also, he specifically doesn't follow rituals.

Divine visit-
It's his wish to visit five pillars, termed as "Zakat", all practicing Muslims accept belief in the 'Six Articles of Faith' and are obliged to follow the 'Five Pillars.' They are:
Muslim profession of faith or shahada; Ritual Prayer or salah; Obligatory Charity or zakah; Fasting or sawm; Pilgrimage or hajj.

Spiritual guidance-
Khalid used to read "haddis", a collection of incidents in Prophet Mohammed's life, but he is very disheartened that today in madrasas kids read without understanding and today it seems irrelevant as his fellow members of his religion read scriptures without understanding.

Positive thinking-
Comes from real life. Also, his pillar of strength is mother Zubeida, who survived riots and a disabled father. As he recalls his grandmother, Amina and father Muniruddin were mocked during the 1992 communal riots that hit Mumbai. To make matters worse, their's were among those families that were targeted to be looted. As a result it made them rebellious and angry with the whole scenario but in those testing times they were taught not to behave like those butchers/killers. "Sometimes, when I am cornered, then I become superstitious," says Khalid.

Karmology-
His religion decrees it is compulsory to offer 2 per cent of income as charity to be donated to poor people. Since Khalid is not of scared of failure, negative thoughts don't affect him. To him, it's all about the learning curve and his own Karma. He quotes from the Quran, "You are the best of my creation, and I have given you the option to think. If you do wrong and repent I'll still forgive, if you turn a good person you change your Karma."

Relaxing spiritually-
Sleeping! A lot under any given circumstances, if in dire need he asks for divine help and feels it deeply. "It was wonderful to have time to reflect on my own spiritual life and those reflections have resulted in some changes in our family's life," says Khalid.

Are you Destiny's child?
"I am absolutely destiny's child. Very few people have influence on me, I don't take diplomacy as my fate and that makes my life simple," says Khalid.

We take a peek into the mind of a self proclaimed "restless" man, workaholic, and knowledge seeker who learnt early on to handle ego. Ravi Kiran, CEO, South Asia, Starcom Mediavest Group, took some time out of his hectic schedule to talk to Correspondent Nidhi Jain.

Who me?
Highly principled and disciplined, Ravi has high BMR. He just sleeps for 4-5 hours on an average as he thinks that in the time he is sleeping, the best will pass away.

As a person, he has always been attracted to the underdog, he has been loyal to people and experimentative to things. He doesn't like to use brands but sometimes brands become people. His decisions have often worked against his growth. Can't stand one thing after a certain period. What changed him were a few books by author Robin Cook "Coma", "Fever" as well as Harold Robbins' "the Betsy", to name a few.

Initial days---
Books have always carved a way for Ravi for the kind of success he has had. He meant to be a doctor but studied engineering. A management book he picked up was 'Great Ideas in Management' by Northcote, Rustomji and Sapre made him join FMS, Delhi.Joined Lintas? After six years, got thoroughly bored so he chose to pursue media initiative.

As a person, he thinks he was pretty rough initially, rude and a just do his own work person or was simply called 'ectomorphic'. But now it's more about relating to people.

Strongly feels about---
The compound pet dog "Kaalu", who is also a family member.

Crazy about---
Books, movies, technology, music and gadgets (he thinks Palm is better engineered than Nokia, and I-river is better than Apple i-pod), he even writes his own blogs.

Rejuvenates---
Cycling, rock climbing, river rafting and walking for relaxation. Also, he follows tennis, F1. Given a choice he would like to go to the forest.

Love---
His wife Shalini with whom he shares the interest of watching movies on their home theatre system.

Food---
Eats vegetarian, can tolerate continental, cooks South Indian and likes north Indian food, which his wife prepares.

Movies---
Thrillers, court room dramas and mafia movies.

You would think a loner child is a negative sign in the growing years but in the case of Ravi Kiran, CEO, South Asia, Starcom Mediavest Group, it helped him come close to books and develop an immense love for them. Kiran managed to take some time out of his busy schedule to talk to Correspondent Nidhi Jain about books, books and more books?

Can John Grisham make you so pensive?

Who introduced you to reading?
I guess my dad. Or perhaps my elder brother. Don't really remember. Our home was full of books and you just couldn't have avoided them, unless you had a strong ability of pretension.

Kind of book collection you have
I started buying my own books when I was in junior school. Some of the early ones were Marxist theories sold on the street really cheap, published by Mir Publications in Moscow. I later learnt that most of them were subsidized by the USSR government to propagate Soviet beliefs. I also bought a lot of books when I went to engineering college in Kashmir. I spent almost 80 per cent of my pocket money on books then - classic literature by Aldous Huxley, Charlotte Bronte, books on behavioral sciences, philosophy, and satire. Since it took me a couple of years to get a room with a book rack, my room used to have books everywhere, and some of my room mates used to make a mockery of that.

Taste in books
I like most kinds. My choice at a point depends on my mood. I like philosophy, psychology, psychiatry, marketing, organizational behaviour, human relations, technology, thrillers, war stories, human history. I haven't developed a taste for stuff like culture, geography etc. I have read a few books on science fiction, but not of late. In general, I do not like 'how to' books.

Browsing in the FMS Library - Delhi

On favourite authors and well written books
Dr Eric Berne, Jiddu Krishnamurthy, Jean-Paul Sartre, Aldous Huxley, Antoine de Saint Exup?ry, Seth Godin, Alvin Toffler, Malcom Gladwell, Harry Beckwith, Tom Friedman, Amartya Sen, Sumantra Ghosal, Edward de Bono, John Grisham, Jeffery Archer, Alistair McLean, Robert Ludlum. I have been lucky to have read very few poorly written books. I like The Little Prince by Antoine de Saint Exup?ry, Being and Nothingness by Sartre and The Mirror Makers by Stephen Fox, Heart at Work by Jack Canfield and Jacqueline Miller, Purple Cow by Seth Godin, First Break All Rules by Marcus Buckingham and Curt Coffman, What do you say after you say Hello by Dr. Eric Berne, The Mechanism of Mind by de Bono, The Mind's I by Douglas Hoffstader, The Textures of Silence by Gordon Vorster, Zorba the Greek by Nikos Kazantzakis, Love in the Time of Cholera by Gabriel Garcia Marquez. These are some of the books that have had a life and behaviour changing effect on me.

Do you find interesting things in every book, how do you choose books you read?
Before the internet, I used to decide by reading back-of-the-book. I am also sure many of my friends have had an influence on my choice of books. Now I browse for books online and often spend time in bookstores browsing. I am not a speed reader; my reading speed is really low. I go through every word, every page, and some times I read the same page or section many times over. There are books I have been reading for years. There are books I have read several times. Every time I read a book, I get new meanings. I guess the meaning has something to do with what I am doing at that point in time or what I am going through in my life.

The early student collection - Kashmir

What do you think of self help books?
I don't particularly fancy them now, although when I was in college, I liked a few of them. I guess it all depends on how sure you are of yourself and who has written a self help book. Most of them are too preachy.

Money and time you spend on books
The time I spend on books has come down a lot in recent times, since life's so hectic. But of late, I have been listening to audio books or reading them off my Palm Treo handheld, when I am traveling. It's not as enjoyable as a book in your hand, but it's convenient.

Your reading pace
As I said before, very slow. I take three times as much time to read a book as my wife does. One reason behind that is my mind's temptation to drift away on a tangential thought chain. I have never felt the pressure to finish a book.

Your first book
Not sure, but I think it must have been a story from the Panch Tantra.

Browsing and e-reading
A lot of late. On my PC screen, on my hand held and through the audible software. I also browse the net at least 2-3 hours every day and love reading stuff on my feed reader.

Currently you are reading
I think about eight books simultaneously. Here are the ones I remember: Guns, Germs and Steel by Jared M. Diamond, The Lincoln Lawyer by Michael Connelly, The World is Flat by Tom Friedman, A Prison Diary by Jeffrey Archer, The Argumentative Indian by Dr Amartya Sen.

Books that do not hold you
Cannot remember.

One look at Shaju Ignatius, executive producer, Perspectrum, Percept Holdings, and you realize that being happy is something we have to learn. You see him and say 'this is it, he's happy, he's got a home, career, wife, adorable kid, and is at peace with himself, and if there's something else to happiness, this Piscean will yearn for that too.' Correspondent Nidhi Jain really digs the pace of his life on the Fast Track.

Work - my big great canvas -
I have never planned my moves. I wished to be a pilot or atleast get to fly as cabin crew but then my exploring mind led me to Eureka Forbes,after which i moved on to Damania Airways.Looking further I got into advertising,and did a small stint in Advertising Forecast in which I happened to do the promotion for the film 'Speed'. From that experience I started liking the concept. In the summer of '95, when event management was not a regular word/career, an ad by 'Wizcraft' caught my attention - "Join us and work will be a party".As part of India's premier Event management firm, created & managed many prestigious projects : The Michael Jackson India Tour, concerts by Shaggy, Deep Purple, UB40, Lou Bega among many others, first ever Television concerts by Lata Mangeshkar & Asha Bhosle, multiple international events across London, New York, Mauritius, South Africa, Dubai.Got tagged as the 'Awards specialist' in the industry, as I managed almost all the film & music awards held in the country, viz, Filmfare Awards, Zee Cine, Zee Sangeet, Bollywood Awards, IIFA Awards, Screen Awards, Hero Sports Awards, Sangeet Awards, Economic Times Awards, Filmfare South Awards, Mata Sanman Awards, Ceat Cricket Rating Awards, Castrol Cricket Awards, etc. Closest to my heart being the Annual Filmfare Awards, which I have been associated with for atleast 8 years of my career.

It was great to be associated with fresh ideas and events. What attracted me towards it was that it was not regular mundane work. Then, it was time move again and learn new things. Along with my close buddies based across the metros, we set up the event management business for the Times of India, called 360 Degrees.

In 2004, Percept D'Mark became my focus for the next 2 and half years. This was a great wide platform, and we truly created some memorable projects & campaigns. Now my next step to learning has led me to join Perspectrum, the IMC (integrated marketing communication) consultancy arm of Percept Holdings. My work mantra is to always have a backup plan to any element or idea.