Flipkart’s Big EOSS 2024 sets the stage for the largest fashion extravaganza

Flipkart’s Big EOSS 2024 sets the stage for the largest fashion extravaganza

Over 10 million new visitors are likely to participate, based on early trends observed.

Flipkart

Mumbai: Flipkart, India’s homegrown e-commerce marketplace, has announced its much-anticipated ‘Big End of Season Sale’ (Big EOSS) beginning 1 June 2024. With the stage set to be one of the largest celebrations of fashion, the Big EOSS will offer customers a wide range of trendy styles, premium brands and exciting Gen Z offerings curated on ‘SPOYL’, delivered to every serviceable pin code PAN India.

The Flipkart Big EOSS 2024 will offer choices from over 12,000 brands and two lakh plus sellers, with the option of open-box delivery across categories like sports shoes, watches and jeans. Same-day delivery will be available on over one lakh products. Some of the popular choices include styles from Puma, Adidas, Nike, Tommy Hilfiger, Fossil, Titan, Crocs, UCB, Vero Moda, Only, W, USPA, Arrow, American Tourister, Peter England, to name a few among the wide selection of brands available on Flipkart.

Customers can avail of various bank offers when making their purchases during Flipkart’s Big EOSS, such as 10 per cent Instant Discount on Credit Cards & Credit Cards EMI across RBL Bank, BOB Bank, HSBC Bank (with minimum order value of Rs 2,500). They can also avail offers with Flipkart UPI on a minimum order value of Rs 200.

In the run-up to Big EOSS, Flipkart has also launched a star-studded marketing campaign featuring Allu Arjun and Alia Bhatt, which has encouraged wishlisting of products by customers PAN India.

Speaking about the Big EOSS, Flipkart Fashion vice president and head Arief Mohamad said, “Season after season, Flipkart's Big EOSS isn't just a fashion shopping event - it's a celebration! It gives us the opportunity to bring joy to our customers as we continue to focus on offering the best value and the widest range of trendy styles from top brands. The Big EOSS shopping extravaganza has not only delighted customers across India, but has fuelled positive growth for sellers and brands on our platform. We're dedicated to offering the latest and best in fashion – across apparel, footwear, and accessories - all accessible through customized on-app experiences.”