MUMBAI: Known for its compelling content creation, Zee Kannada has become every Kannadiga household’s hub of entertainment. In-line with Zee Kannada’s recently launched brand proposition Bayasid'dhaBāgiluTegiyōṇa, translating to ‘open door to possibilities’, the channel launches its latest fiction show, Gattimela. The story narrates the struggle of amighty woman who is encounteredwith hurdles,hailing from a lower middle-class family, with the courage to dream big of witnessing her 4-daughters be a part of a sacrament alliance. Tune-in to watch to be empowered with the tale of Gattimelastarting 11th March at 8:00 PM only on Zee Kannada and Zee Kannada HD.

The plot revolves around exploringthestrength of women. The tale of Gattimela is established with a focus on a conflict between VedanthVasishta, a successful business man who detests women and relationships,and Amulya, who isoutspoken yet a humble woman who fights against the conventional norms of the society.Parimala, mother of Amulya, Aarati, Adithi, and Anjali,constantly grieves about her inability of getting her daughters married and therefore, has set-up a small catering business which supplies snacks and sweets to social events in order to sustain their livelihood. How the serial progresses with the turn of events forms the crux of the story. 

Parimala, enacted by Sudha Narasimha Raju, plays a predominate character in the serial. Her comeback to the small screen is definite to mark a strong significance in the minds of our viewers. While Rakshit, popular for his roles in the television industry, returns as VedanthVasishta. Gattimela’sstar-studded cast has begun creating a sensation amongst Zee Kannada audiences. 

Commenting on the launch, the spokesperson of the channel said, “We, as a channel,stand true to women empowerment and believe that womenhave the strength to succeed through any situation. Zee Kannada inspires women to push their boundaries to achieve the extraordinary, and the tale of Gattimelaportrays the similar message for its ardent viewers. Additionally, the new serial is a genuine family entertainer due the hype created with the release of its promos, by continuing to cater to the audiences’ unique entertainment needs.”