MUMBAI: Subhashish Dutta has joined DDB Mudra North’s formidable creative force as senior creative director (Art). He will be reporting to creative head Sambit Mohanty.

After completing his BFA from College of Art (Delhi), Dutta’s advertising odyssey started out with Capital Advertising. In a career spanning 15 years, he has worked for leading agencies like Bates, Contract, Mudra and McCann before joining DDB Mudra (his second stint here). His diverse experience in various categories spans from Consumer Durables, Telecom, Automobiles and Hair-Care to Social Advertising. Subhashish has been actively involved in the creation and evolution of various brands like Nokia, Wrigley's, Philips, Volkswagen, ESPN Star Sports, Jaypee Group, LG, Electrolux, Domino's, Honda, Maruti, Dabur, Emami, NIIT, UNICEF, Videocon, Reebok and more.

Dutta said, “It feels great to be part of DDB heritage where you get to work with such a young team with full of energy and enthusiasm. And I’m looking forward doing some fantastic work too.”

Mohanty said, “Subhashish is a fantastic guy both in terms of talent and spirit. With him in place, our senior creative leadership is complete. His cheerful presence will undoubtedly make a positive difference to our work and workplace.”