MUMBAI: Cricket can be very much fashionable and the reigning Indian Premier League (IPL) champions just got a serious fashion upgrade! Kolkata Knight Riders (KKR) have teamed up with Six5six, India’s cutting-edge teamwear and streetwear brand, as their official kitting partner. This partnership is about more than just jerseys-it’s about crafting a deeper, more stylish bond between the team and its massive fan base.

With its design-first philosophy, Six5six aims to redefine KKR’s on-field and off-field look. From match-day jerseys to travel gear and fan collections, every piece in the new collection will embody KKR’s spirit of pride, resilience, and unwavering passion. And the best part? It’s not just premium—it’s affordable, ensuring every fan can wear their support with pride.

Announcing the partnership, Six5six co-founder & creative director Avni Aneja expressed excitement about the collaboration, “We’re beyond excited to join forces with Kolkata Knight Riders, a franchise that has always stood for excellence and unity. Our philosophy is about more than just designing apparel but weaving a narrative that resonates with every KKR supporter. We can’t wait to share what we've created and watch the KKR family embrace it.”

Echoing the sentiment, Knight Riders Sports group CMO Binda Dey added, “At KKR, our fans are at the heart of everything we do. This partnership with Six5six aligns perfectly with our vision of blending top-tier craftsmanship with a design sensibility that speaks to our young, fashion-forward fan base. Together, we aim to create more than just merchandise but also craft memorable moments and a deeper emotional connection with our supporters.”

This collaboration isn’t just about looking good—it’s about bringing fans closer to the team. The exclusive KKR x Six5six merchandise will soon be available for purchase on www.Six5six.in and at select retailers nationwide.

Whether it’s a match day or a casual day out, fans can now wear their KKR pride in style.