MUMBAI: Tarun Tripathi, the brand awareness and brand solution head of The Viral Fever (TVF), the digital entertainme

Four films releasing in one week, all lacking in face value with no star who can pull the audience and worst of all,

MUMBAI: World’s largest OTT player for south-Indian content, YuppTV, has announced its partnership with one of the le

While the demonetisation affected film collections to an extent, the dropping temperatures are also affecting box off

MUMBAI: With competition in the OTT space getting tougher every passing day, the players have to ensure that they boa

MUMBAI: A new case of symbiotic promotions.