MUMBAI: Bollywood music channel MTunes will be bringing internet sensation South Korean pop song Gangnam Style to India on its non-Bollywood segment MTunes AlterNative.

The channel, in association with Universal Music, will be launching Korean singer Psy?s worldwide hit Oppa Gangnam Style on Indian television. The music video crossed 333.7 million views at the time of going to press.

It has also launched an on-ground property ?On The Streets? which will ask people do their own takes on Gangnam Style. The channel will randomly pick up people from the crowds and making them dance and the compilation of this would be played at the end of the music video.

Pioneer Channel Factory (parent company of MTunes) group creative director Sunil Sahjwani said, "MTunes was envisioned as, continues to be and will always remain a Bollywood Music Channel first, and everything else we do, like airing ?Gangnam Style?, will be with the single-minded agenda to offer our audiences a music viewing experience like they?ve never seen before. We have made Korean Pop meet India On The Streets, mixing it with the local flavour. We intend to take our property On The Streets for many other songs in the coming days."

Oppa Gangnam Style translates to ?I live Gangnam Style? is Psy?s satire on the posh lifestyle in the Gangnam district of Seoul, South Korea, where people are trendy, hip and exude a certain ?supposed? class. It is the humorous and the fun dance style that has caught the interest of people worldwide.