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MUMBAI: Colors has launched reality TV tour which will give common people an opportunity to access the Bigg Boss house aimed at connecting its flagship property to the common man.
As part of the initiative, Bigg Boss fans will get to unravel all the live action direct from the house, experience the reality and magnitude of the production and the complex set up besides other attractions associated with the format.
The broadcaster has also introduced special buses that are designed to simulate the Bigg Boss experience and give fans the ride from Mumbai to the Bigg Boss House at Lonavala. The project is managed by Bollywood Tourism for Colors.
Colors CEO Raj Nayak said, ?Bigg Boss has a great fan following and creates a nationwide frenzy with every season. With the launch of Bigg Boss Tour, we have broken the barrier between the viewer and the show by extending an opportunity to families from across India to visit the Bigg Boss House. We have also diversified our engagement model ? moving from televised content to reality. Taking their favourite show offline, we aim to strengthen our bond with the viewers by bringing in a human connect and making it personal. In real terms, by bringing live action to the viewers, Colors is connecting with the audiences in a unique way, providing them with a memorable experience.?
The cost per head for a full day tour including transport is Rs 1799 from Monday - Wednesday and Rs 3299 on Friday which includes an opportunity to view the shoot of the eviction episode by host Salman Khan. The cost of full day tour on Saturday and Sunday is Rs 2299. A half day tour excluding transport will be Rs 1299 per person from Monday - Wednesday and Rs 1799 on Saturday and Sunday.
The attractions will include a House Tour via a secret passage, Hall of Fame, Control Room, and Confession Room.
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