MUMBAI: Sun TV Network has named its Hyderabad IPL team Sun Risers.

The official logo of the new team will be unveiled in Hyderabad on 20 December.

The company had recently awarded the creative duties of its team to JWT India. The account will be serviced out of the agency?s Chennai office.

JWT will handle the entire launch communication package which includes developing a new identity for the team including jersey colours and a 360 degree multi-media campaign.

Sun had retained 20 players in their initial squad for the 2013 season which included six overseas players. It had spent $5 million on retaining players out of its purse of $7 million.

Sun TV had in October bought the Hyderabad IPL team for Rs 4.25 billion for a period of five years till 2017. From 2018, Sun will own the franchise in perpetuity and will pay 20 per cent of the franchise revenue every year as fee to the BCCI.

The auction was necessitated after the termination of the erstwhile Hyderabad team Deccan Chargers owned by debt-ridden media company Deccan Chronicle.

MUMBAI: Kalanithi Maran-promoted Sun TV Network Ltd. will soon start building the brand of its recently won Hyderabad IPL team. For this exercise, the company has mandated the creative duties to JWT India.

JWT will handle the entire launch communication package for the yet-to-be named Hyderabad IPL franchise. This will include developing a new identity for the team including jersey colours and a 360 degree multi-media campaign.

The account will be serviced out of the agency?s Chennai office.

Sun TV had bought the Hyderabad IPL team for Rs 4.25 billion for a period of five years till 2017. From 2018, Sun will own the franchise in perpetuity and will pay 20 per cent of the franchise revenue every year as fee to the BCCI.

For the record, the Sun Group has its presence in cable and satellite television, FM radio, newsprint and aviation.

JWT Chennai?s recently won the creative business of GRT Jewellers. It also handles accounts of brands like MRF, Univercell, GRT Hotels, Tamilnad Mercantile Bank, TI Cycles and Renuka builders.

MUMBAI: The chances of Pakistani players participating in the cash-rich Indian Premier League (IPL) remain bleak as the IPL Governing Council has discreetly asked all the franchises not to consider opting for Pakistan players in the upcoming auctions.

The players auction are scheduled for January.

The BCCI of which IPL GC is a sub-committee is cautious about the possible fallout of allowing Pakistani players in the IPL since the relation between the two countries are yet to normalise ever since the 26/11 terror attacks in Mumbai.

According to a Mail Today report, the BCCI is also wary of several factors including the spot fixing controversy, the misbehavior on the part of some Pakistan players and the practicality of providing extra security and dealing with threats of disruption from various political and social organizations.

"We are trying to discourage the franchises against picking them during the auction. And there are obvious reasons for it," a BCCI source said.

Pakistani players had participated in the inaugural edition of the IPL. However, the 26/11 attack led to their exclusion from the tournament.

Incidentally, the Pakistani team is scheduled to tour India late December for a five match series which includes 3 ODIs and 2 T20s.

MUMBAI: The Board of Control for Cricket in India (BCCI) has affirmed that it will not go back on its decision of not allowing photo syndication agencies to cover the on-going India-England series.

The BCCI defended its decision of not granting accreditation by contending that the primary businesses of photo syndication agencies involved the commercial sale and licensing of images rather than the supply of images to news publications for editorial purposes.

The cricket board had refused to grant accreditation to photo syndication agencies like Getty Images to cover the series which drew criticism from the international media with news agencies like AFP, AP and Reuters boycotting the series.

"The BCCI stands by its decision, which is based on the legitimate interest of prioritising and limiting stadium access to those persons and entities primarily involved in news reporting activities and, thereby, promoting the public interest in consuming news and editorial comment from diverse sources," BCCI secretary Sanjay Jagdale said in a statement.

"Certain other international and domestic applicants did not meet the BCCI?s accreditation standards on the basis that, in the BCCI?s good faith opinion after due evaluation, their primary businesses involved the commercial sale and licensing of images rather than the supply of images to news publications for bona fide editorial purposes. These applications were duly rejected and the BCCI?s decision was communicated to the applicants," the statement added.

The BCCI provided accreditation to many international news publications and news agencies to cover the series and provide unlimited number of match images for editorial use by their respective publications and agency clients worldwide.

With the BCCI standing firm on its decision, it needs to be seen whether the international news agencies will call off their boycott.

The BCCI also clarified that it has not placed any restrictions on the number, nature or type of images that can be captured or published by accredited photo journalists from bona fide publications and news agencies.

These accredited persons were presented the opportunity by the BCCI to supply an unlimited number of match images for editorial use by their respective publications and agency clients worldwide.

The BCCI has decided to supply a limited number of images to accredited media outlets due to the boycott by agencies.

"This was neither the intended nor desired approach of the BCCI for the series but is a facility made available to all bona fide media outlets given the decision by accredited news agencies to not undertake coverage," the statement clarified.

The Britain?s Society of Editors executive director Bob Satchwell had said that the BCCI?s decision will damage the ability of the press to cover cricket. He also termed BCCI?s decision to provide in-house photography as a dangerous precedent.

The BCCI denied allegations of censorship against it and termed the allegations of media censorship grossly misrepresenting the facts.

"The BCCI does not, and has no intention to, censor or limit bona fide news reporting. Any attempt by third parties to portray the BCCI?s legitimate decision, as described above, as media censorship grossly misrepresents the facts," the BCCI affirmed.

MUMBAI: It was double victory for the BCCI which was basking in glory of the record title sponsorship deal signed by Pepsi for IPL. Kings XI Punjab (KXIP) has agreed to settle its legal disputes with India?s cricket board outside the court.

The BCCI resolved its dispute with Kings XI Punjab over alleged breach of franchisee agreements. The franchise owners have agreed to pay Rs 10 million for the breach of agreement.

According to reports, BCCI officials had met representatives of KXIP in Mumbai on Wednesday to find a middleground.

The BCCI had in 2010 terminated its franchise agreement with KXIP following which the franchise approached Bombay High Court challenging the decision.

A division bench of Bombay HC had upheld the injunction order passed by a single bench which saw the franchise being re-instated.