MUMBAI: NGC Network (India) has got the FIPB (Foreign Investment Promotion Board) nod for uplinking and downlinking television channels through internal accruals without any foreign inflows.

One of the channels that NGC is planning to launch is Fox Traveller in high definition. The launch date is not firmed up. The other channels from the NGC stable that are available in high definition include National Geographic Channel, Nat Geo Wild and Nat Geo Adventure.

"The industry is moving towards new technologies. If you look at the sale of LEDs and LCD TV sets, you will realise that the consumer is upgrading. We have to follow them. We have not finalised a date for launching the HD feed of Fox Traveller but it will be soon," said Fox International Channel VP marketing Debarpita Banerjee.

Fox Traveller will always have one local show dedicated to travel news. "The tentative name of the show is ?Travel This Week?. The show will offer advertisers the chance to show their products. It will also have the latest news and trends in travel," Banerjee said.

?For instance if makemytrip.com wants to create awareness about their vacation packages, they can use the show as a platform. One of the aims is to provide an alternative and go beyond the 30 second spot. This will be a weekly half an hour show. The aim is to be informative and provide information and news that is relevant to viewers. Viewers will be able to find out about the latest deals.?

Fox Traveller is also looking at doing a food show. The aim is to be youthful and showcase what the key food is in Indian cities. The channel?s focus will also lie on catching travel in different ways. "We are mulling a tie up with Bollywood," said Banerjee.

BANGALORE: Travel Trendz TV has tapped president of mobile solutions company TELiBrahma to spearhead the channel?s revenue opportunities.

Joining as president, Satheesh will also oversee the marketing and brand building of the channel. He will provide strategic inputs in the channel?s content creation and distribution.

"Travel Trendz TV is the first travel channel that plans to project India to Indians and foreign nationals. It reflects India?s true culture, history and diversity. I am excited to be part of it," said Sateesh.

The company also recently appointed Som Banerjee as the channel head. Banerjee has experience in content creation across genres such as sports, travel, fiction and reality.

Travel Trendz TV is an international TV channel that is dedicated to the cause of promoting world travel and tourism in its true perspective. Being introduced in four different Indian languages (Hindi, Telugu, Tamil & Bengali) apart from English, it claims to cater to over 65 per cent of the Indian population.

Promoted by Tourism & Travel Media Entertainment, the channel was test launched in April 2011 for beaming through Insat-4A satellite across a footprint of 48 countries (that include China & Japan, Far East, North Africa, Middle East and the Indian subcontinent). Travel Trendz TV can be viewed globally through web-casting.