Mumbai: India’s leading audio content platform, Kuku FM has joined hands with well-known Indian comedian Zakir Khan for an empowering show ‘Kaise Nikle Middle Class Life Se Bahar’. Spread over 15 episodes, this self-help show highlights the many challenges often faced by the middle-class section in India and encourages them with the ability and confidence to take risks while bringing about a change in their mindset.
Popularly known for his humorously relatable comedy and an impressive fan following from middle-class India, Zakir Khan has been roped in to promote the campaign thought #RiskLekeDekho across his social media platforms. Speaking on this collaboration, Zakir said, “Coming from a middle-class family in Indore, ‘Kaise Nikle Middle-Class Life Se Bahar’ holds a very special place in my heart. The audio show beautifully captures the everyday challenges faced by a middle-class person in India and inspires you to be bold and dream big. Each episode in this series is motivating and sets you on an exciting audio journey.”
Kuku FM, co-founder and CEO Lal Chand Bisu said, ‘Kaise Nikle Middle-Class Life Se Bahar’ is an engaging audio series which motivates you to take that leap of faith while you hope to come out of a middle-class life. Middle-class India is extremely aspirational and does not shy away from dreaming. Through our platform, we want to motivate the Indian middle-class consumer with quality audio content in a language they are comfortable with. Zakir is the perfect example and face for an audio series like this. Given his remarkable journey and outstanding success as a comedian and storyteller, he easily resonates with the Indian middle-class consumer and we are thrilled to have him on board. We hope that this audio series serves as a stepping stone for our listeners and motivates them to take a risk and achieve their dreams.”
Kuku FM is India’s leading content audio platform which offers a diverse and wide range of audio content spanning multiple genres such as business, self-help, personal finance, historical, religion, entertainment and fitness to name a few. Available in over nine languages, the audio content platform has revolutionised the way in which India consumes content in tier-one and tier-two cities.
Catering to its large user base of over xx subscribers, ‘Kaise Nikle Middle-Class Life Se Bahar’ is available in Hindi and Marathi exclusively on the Kuku FM platform.
