As ad spend becomes increasingly more difficult to access, channels are having to innovate to make sure the ad rupee

The Entermedia 2001 conference kicked off in Mumbai's western suburb of Andheri today with the issue of addressabilit

The two-day Entermedia 2001 conference was flagged off today in Mumbai by chief minister of Maharashtra Vilasrao Desh

The sports television juggernaut rolls on.

ESPN Star Sports (ESS) and Hong Kong pay-TV operator Cable TV have reached an agreement for non-exclusive distributio

Star India and Ronnie Screwvala's UTV are set to formalise a deal to hand over control of the Tamil language channel