Mumbai:Breaking Bad, a show which has won 64 Emmy Awards and seven Golden Globe Awards will be telecast in Hindi by ZEE Cafe for the Indian audiences. Zee Café's exclusive Hindi version of 'Breaking Bad' gives Heisenberg a Desi twist in a one-of-a-kind promo!
Zee Cafe has been at the forefront when it comes to bringing foreign language content and were the first ones to introduce K-Dramas and Animes in their programming. They have now hit another ball out of the stadium as they announced the telecast of the most iconic series in the history of television. The show holds its popularity even after more than 10 years of its first date of airing and has been the talking point for fans on social media. The stature of the show can be judged by the fact that celebrities like Shahrukh Khan, Rajkummar Rao, Ranbir Kapoor, Pankaj Tripathi, Anil Kapoor, Siddharth Malhotra amongst others have expressed their desire to be a part of the show if ever it is remade in Hindi.
Zee Cafe in order to build the buzz recently made cryptic posts about the show and received a whooping number of queries from the audiences. These posts also excited Youtubers and influencers and channels like Charcha with Bhurani and Strangers Review who shared their joy in their videos.
Created by Vince Gilligan, the gripping crime drama showcases the transformation of the lead character Walter White from a high school chemistry teacher to a methamphetamine producer in order to save his family’s future. The show focusing on the themes of antihero, power and integrity makes for a riveting watch for the viewers. It answered the question middle-aged men had asked of themselves for generations: what would happen if I quit my boring job and became an outlaw? And… it was quite dynamic and engaging. As of 26 July 2023, the show has been rated 9.5 on IMDb and is one of the critically acclaimed shows loved by critics and viewers alike. It is known for its iconic dialogues, characters and very engaging storyline. Popular AI tools such as Google Bard also identifies Breaking Bad as one of the best television shows of all time.
By bringing the timeless show in the native language of India, Zee Café is reaching a larger audience in the country and catering to the cultural diversity of the country. Sharing his excitement for bringing Breaking Bad in Hindi, Zee Entertainment Enterprises Ltd. chief business officer – English cluster Rishi Parekh shared, “At Zee Café, we are committed to providing engaging and valuable content to the viewers purely based on their interests. We have been quick to recognize the trends and align with them in our programming. We were the pioneers at introducing K-Dramas and Animes in their original language and now, we are all excited to present the iconic drama Breaking Bad in Hindi. It’s a celebrated series that captivated the hearts of many across the globe and surely deserves to reach to the grassroots of India. The show’s first season aired in 2008 and is still known amongst some of the most critically acclaimed shows of all times. Zee Café is bringing the show in Hindi to ensure more penetration, and to make certain that the language barrier doesn’t keep the audience deprived of some exceptional content. The Hindi adaptation of Breaking Bad protects the original plot, characters and moral stand that made the show an international success and we are confident that the brilliant storytelling of the show brought to the Indian audience in their local language will definitely strike a chord with its viewers.”