MUMBAI: Known for its distinctive reality formats like The Voice India, So You Think You Can Dance, India Poochega Sabse Shaana Kaun and Killer Karaoke, &TV is all set to launch a one-of-its-kind reality series – India’s Asli Champion…Hai Dum!

Produced by Colosceum Media Pvt. Ltd., the show is slated to premiere soon on &TV.

The show is the ultimate test of physical and mental endurance where contestants from different walks of life will compete for the glorious title of being India’s Asli Champion. The channel has roped in India’s iconic action hero Suniel Shetty to take on the mantle as a host for the series! India’s Asli Champion… Hai Dum! will see contestants performing tasks designed to judge not just their physical fitness but also their grit and determination.

Talking about the show, &TV business head Rajesh Iyer says, “India’s Asli Champion is a differentiated format that will highlight the next level of mental and physical endurance in participants who will be seen pushing boundaries only to emerge as champions! Viewers will get to witness a thrilling display of grit and determination. We are glad to have the flagbearer of fitness, Suniel Shetty himself on board as the host! His knowledge, experience and passion for fitness makes him an apt choice to lead the show.”

Shetty said, "I am thrilled to be a part of India's Asli Champion, a show that thrives on inspiration and perseverance. It will test the contestants’ will power to go that extra mile when their physical strength gives up. I am also glad to associate with &TV as it’s a promising channel delivering some inspiring and unconventional content to today’s India."