Mumbai: Successful advertising campaigns cannot only power up the brand, but they can stir emotions, and leave a long-lasting impact on viewers, who remember them for years to come. The last few decades have witnessed the launch of some brilliant campaigns, that have now become a part of everyone's memories.
It is this incredible talent that Indiantelevision.com attempted to recognise at the Indian Telly Adz Awards 2021. After a rigorous selection process that continued for months, the final list of the winners was announced at a virtual event, here on Friday. Among the winners are agencies and brands that executed some of the most iconic campaigns for Television, and celebrated TV as a proud medium of communication.
Here are the winners:
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CATEGORY |
WINNERS |
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Best Brand Collaboration with FTA Channel |
First Virtual Auditions for Crime Show - QYOU Media (The Q)
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Best Brand Collaboration with Kids Channel |
Disney Imagine That x Byju’s - Disney India
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Best Brand Collaboration with Movies Channel |
Star Gold Pay Online Campaign Star Gold - Star India
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Best Brand Collaboration with Sports Channel |
Mallakhamb Promotional Film, Tokyo 2020 – Mallakhamb - being Creative LLP
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Best Brand Collaboration with GEC Channel (Hindi) |
Tata Intra (Badle Soch Badle Zindagi) Network Integration on Sony - Tata Motors - Sony Pictures Networks India
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Best Brand Collaboration with GEC Channel (Hindi) |
Bingo! Comedy Adda - Season 1 - Disney Star India
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Best Brand Collaboration with GEC Channel (Bengali) |
Explore the “Joy of Cooking” with Fortune – Adani Wilmar - DDB Mudra Max
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Best Brand Collaboration with GEC Channel (Bengali) |
Mithai Launch Campaign - Zee Bangla – Zee Entertainment
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Best Brand Collaboration with GEC Channel (Marathi) |
Exo Bar connected with the genuine Home Minister - Jyothy Laboratories - OMD Mudramax (DDB Mudra Group)
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Best Brand Collaboration with GEC Channel (Malayalam) |
Nestle Munch Onam Campaign - Nestle India - Disney Star India
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Best Brand Collaboration with News Channel |
NDTV Dettol Banega Swasth India, Season 7 - Dettol - Reckitt Benckiser - New Delhi Television Pvt Ltd
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Special Award Best Brand Collaboration with News Channel – Editor’s choice for choosing News as a medium in 2020-21 |
Dabur India Ltd
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Best Brand Collaboration with News Channel (editor’s choice) |
Be a Bijli Donor – Luminous - New Delhi Television
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Best Brand Collaboration with News Channel (editor’s choice) |
Gulf Suraksha Bandhan Season 3.0 in partnership with TV9 - Gulf Oil Lubricants India Ltd - OMD Mudramax (DDB Mudra Group)
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Most Iconic TV Campaigns of All Time |
Don’t Worry, It’s Bisleri – Bisleri - 82.5 Communications
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Most Iconic TV Campaigns of All Time |
#NayeRishteNayeVaade - Vedant Fashions Limited - Shreyansh Innovations
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Most Iconic TV Campaigns of All Time |
#TaiyaarHokarAaiye - Vedant Fashions - Shreyansh Innovations
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Most Iconic TV Campaigns of All Time |
Zubaan Pe Sach, Dil Mein India (Sach Dikhate Hai Hum) - NDTV
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Most Iconic TV Campaigns of All Time |
Hari Sadu - Info Edge Media - FCB ULKA
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Most Iconic TV Campaigns of All Time |
Doodh Doodh - Amul (GCMMF) - FCB ULKA
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Most Iconic TV Campaigns of All Time |
Zee Bangla Mother’s Day Campaign 2021 – Zee Entertainment
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Most Iconic TV Campaigns of All Time |
Asli swaad zindagi ka - Mondelez International
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Most Iconic TV Campaigns of All Time |
Surf Excel & Puddlewar- Daag Ache Hain - Unilever
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Most Iconic TV Campaigns of All Time |
Ariel #ShareTheLoad - Procter & Gamble
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Most Iconic TV Campaigns of All Time |
Google Search: Reunion - Google India
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Most Iconic TV Campaigns of All Time |
Mumbai Mirror – I am Mumbai - The Times Group
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Most Iconic TV Campaigns of All Tim |
Gale me khich khich, Vicks ki goli lo! – Procter & Gamble
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Most Iconic TV Campaigns of All Time |
The Dot – Essence of NDTV - NDTV
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Most Iconic TV Campaigns of All Time |
Star Movies Select: Brand Campaign - Star India
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Most Iconic TV Campaigns of All Time |
Oscars 2017 campaign - Star India
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Most Iconic TV Campaigns of All Time |
Surf Excel Lalitaji - Unilever
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Most Iconic TV Campaigns of All Time |
Washing Powder Nirma - Nirma
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Most Iconic TV Campaigns of All Time |
Onida Devil - Onida Electronics
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Most Iconic TV Campaigns of All Time |
Raymond - The Complete Man
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Most Iconic TV Campaigns of All Time |
Fevikwik Fishing - Pidilite Industries
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Most Iconic TV Campaigns of All Time |
Hamara Bajaj- Bajaj Auto
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Most Iconic TVCampaigns of All Time |
‘La, lalala, la, la, la – Liril - Liril - Hindustan Unilever
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Most Iconic TV Campaigns of All Time |
Vodafone Zoo Zoo - Vodafone Idea
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Most Iconic TV Campaigns of All Time |
Karram Kurram - Shri Mahila Griha Udyog Lijjat Papad
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Most Iconic TV Campaigns of All Time |
I love you Rasna - Rasna
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Most Iconic TV Campaigns of All Time |
Mauka mauka - Star Sports - Star India
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