MUMBAI: Continuing the evolution television ratings measurement body Broadcast Audience Research Council (BARC) India

MUMBAI: Week 22 of opportunity to see (OTS) data collated by Chrome Data, Analytics and Media observed only the Hindi

MUMBAI: William Shakespeare once said, “What’s in a name,” but when he said that little did he know that even an acro

MUMBAI: Week 21 of TAM TV ratings saw Hindi general entertainment channel (GEC) Colors shed ratings at the household

MUMBAI: Rentrak has introduced Rubik, an analytics platform that gives clients the power to analyze viewing patterns,

MUMBAI: The board of directors of the Broadcast Audience Research Council (BARC) India have taken a step ahead and ha