MUMBAI: Zee Anmol and Star Utsav swapped their first and second positions in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 42 of 2018. Zee Anmol retained its leadership position in the rural market. No changes were observed this week in the urban market.
Hindi GEC (U+R)
Zee Anmol and Star Utsav swapped their first and second positions with 847399 impressions ‘000s and 800897 impressions ‘000s respectively. Star Plus and Star Bharat also exchanged their third and fourth positions respectively with 702026 impressions ‘000s and 692457 impressions ‘000s.
Zee TV, Sony Pal, Sony Entertainment Television, Colors, Dangal TV and Rishtey managed to continue to stay on third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions respectively with 653759 impressions ‘000s, 579069 impressions ‘000s, 573252 impressions ‘000s, 545284 impressions ‘000s, 459287 impressions ‘000s and 418833 impressions ‘000s.
Hindi Rural GEC
Zee Anmol, Star Utsav, Sony Pal, Star Bharat, Dangal TV and Rishtey held on to their first, second, third, fourth, fifth and sixth positions with 698322 impressions ‘000s, 567728 impressions ‘000s, 410956 impressions ‘000s, 363500 impressions ‘000s, 355655 impressions ‘000s and 324843 impressions ‘000s respectively.
Big Magic, Zee TV, Star Plus and Colors stood at seventh, eighth, ninth and tenth positions respectively with 265900 impressions ‘000s, 264186 impressions ‘000s, 212748 impressions ‘000s and 167078 impressions ‘000s.
Hindi Urban GEC
No changes were observed in the urban market. Star Plus, Sony Entertainment Television, Zee TV, Colors, star Bharat, Sony Sab, Star Utsav, Sony Pal, Zee Anmol and &TV retained their first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions with 489278 impressions ‘000s, 432580 impressions ‘000s, 389573 impressions ‘000s, 378206 impressions ‘000s, 328957 impressions ‘000s, 316131 impressions ‘000s, 233169 impressions ‘000s, 168113 impressions ‘000s, 149077 impressions ‘000s and 126947 impressions ‘000s respectively.
