TAM: Life OK regains fourth position

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

TAM: Life OK regains fourth position

MUMBAI: In week 28 of TAM TV ratings, Life OK has regained its number four position from the sixth position last week on the ratings chart. The channel maintained stability with 129 GRPs. 

 

Though there has been a lot of shuffling in the top rankings of Hindi general entertainment channels (GECs), Star Plus continues to remain strong at the number one spot with 244 GRPs, up from 232 GRPs on an individual level.

 

Colors grabbed the second position with 220 GRPs, up from 206 GRPs. Despite a significant drop, Zee TV stood tall at the third spot with 166 GRPs, down from 174 GRPs. 

 

Week 28 witnessed Multi Screen Media's (MSM) offerings on the losing side. Both Sab and Sony Entertainment Television (SET) reported a drop in viewership. Thus, Sab at number five observed 128 GRPs, down from 140 GRPs and Sony at number six noted 114 GRPs, down from 140 GRPs. 

 

Click here for the full individual report.