MUMBAI: Colors continues to lead the Hindi GEC and Urban GEC markets whereas Zee Anmol regained its pole position this week. Backed by Super Dancer and The Kapil Sharma Show, Sony Entertainment Television maintained the third position in Urban HSM this week, according to Broadcast Audience Research Council (BARC)
Hindi GEC
Colors maintained its leadership position with 651395 Impressions (000s) followed by Star Plus on the second position with 627412 Impressions (000s). Zee TV has climbed up to the third spot with 468175 Impressions(000s). Zee Anmol retained its fifth position with 453971 Impressions (000s).
Sony Pal fell to number five from number three this week and registered 452344 Impressions (000s) followed by Star Utsav on number six with 423923 (000s) and Sony Entertainment Television with 408526 Impressions (000s) stood at number seven.
Sab TV bagged the eighth spot with 384296 Impressions (000s). Life OK maintained its ninth spot with 384296 Impressions (000s) while Rishtey dropped drastically to the tenth spot with 329705 Impressions (000s).
Hindi GEC Rural
Zee Anmol has made a comeback in the rural Hindi-speaking market and grabbed the leadership position with 348360 Impressions (000s) followed by Sony Pal with 331593 Impressions (000s) and Star Utsav on the third position with 324767 Impressions (000s). Rishtey stood at number four with 254621 Impressions (000s).
Colors bagged the fifth spot with 209295 Impressions (000s). Star Plus stood at the sixth spot in Rural HSM with 204429 Impressions (000s) followed by Zee TV at number seven with 191762 Impressions (000s). Big Magic climbed one spot to reach eighth spot with 156836 Impressions (000s) and Sony Entertainment climbed up at nine with 130605 Impressions (000s) followed by Life OK with 128801(000s).
Hindi GEC Urban
Colors garnered the pole position again in Urban HSM with 442099 Impressions (000’s) followed by Star Plus on second with 422982 Impressions (000’s). Sony Entertainment Television maintained its third spot with 277921 Impressions (000s) and Zee TV stood at number four with 276412 Impressions (000s).
Sony Sab was at the fifth spot with 265566 Impressions (000s). Life OK bagged the sixth spot with 235210 Impressions (000s) as &TV retained its number seven spot with 143986 Impressions (000s).
Sony Pal, Zee Anmol and STAR Utsav grabbed the last three spots with 120751 Impressions (000s),105611 Impressions (000s) and 99155 Impressions (000s), respectively.