Business news rating dropped by 1.2% in Chrome week 36

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Business news rating dropped by 1.2% in Chrome week 36

Chrome

MUMBAI: The business news and English movies genres were the only two losers in Chrome’s opportunity to see (OTS) analysis in six metros in week 36. The business news genre witnessed a drop of 1.2 per cent and CNBC Awaaz bagged the first spot in the genre with 83.0 per cent OTS.

Next in the list was the English movie segment that dropped by 1.0 per cent with Movies Now as the most affected category with 46.7. English news, religious infotainment and sports genres were among the gainers of week 36.

English news genre led the pack in the six metros with a growth of 1.6 per cent with Loksabha TV at the top of the chart with 92.6 per cent OTS. Second on the list is the religious genre in Hindi-speaking market (HSM), which witnessed 0.7 per cent growth. Aastha bagged the pole position in the section with 97.7 per cent OTS.

Infotainment genre secured the third berth across India with 0.5 per cent OTS with History TV18 leading the genre with 86.1 per cent OTS.

Sports genre across India grabbed the fourth position with 0.5 per cent, with DD sports topping the list with 88.7 per cent OTS.