Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 23, i.e. 3 June to 9 June 2023. As per data for the all India 2+ target group, STAR Maa is the most watched channel in India with an average minute audience (AMA) of 2469.59(000). It was followed by STAR Plus at 2308.6(000) AMA, Sun TV at 2295.71(000) AMA, Goldmines at 1862.25(000) AMA, and SONY SAB at 1838.73(000) AMA.

The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised "event," averaged across minutes. In the Hindi-speaking market (HSM), STAR Plus emerged as the most-watched channel at 2227.86(000) AMA, followed by Goldmines at 1834.3(000) AMA, Sony Sab at 1796.83(000) AMA, Dangal at 1767.64(000) AMA and STAR Pravah at 1450.61(000) AMA.

In the South market, STAR Maa was the most-watched channel at 2422.24(000) AMA, followed by Sun TV at 2272.23(000) AMA, Zee Telugu at 1571.34(000) AMA, STAR Vijay at 1523.87(000) AMA and Zee Kannada at 1301.02(000) AMA.

In the Maharashtra/Goa market, Star Pravah was the most-watched channel at 1436.51(000) AMA, followed by SONY Sab at 465.47(000) AMA, Zee Marathi at 428.75(000) AMA, Colors Marathi at 424.85(000) AMA and Goldmines at 323.49(000) AMA.

In the West Bengal market, STAR Jalsha was the most-watched channel with 834.48(000) AMA, followed by Zee Bangla at 675.83(000) AMA, Colors Bangla at 131.62(000) AMA, Jalsha Movies at 116.54(000) AMA and Sony Aath at 114.42(000) AMA.

In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru and Chennai, Sun TV was the most-watched channel at 409.56(000) AMA followed by STAR Plus at 358.63(000) AMA, STAR Vijay at 320.71(000) AMA, SONY SAB at 308.51(000) AMA and STAR Pravah at 286.07(000) AMA.