Mumbai : Broadcast Audience Research Council (Barc) India has released currency data for the tenth week, i.e. 4 March to 10 March 2023. As per data for the all India 2+ target group, Sun TV is the most watched channel in India with an average minute audience (AMA) of 2459.34(000). It was followed by Star Plus at 2453.22 (000) AMA, Star Maa at 2382.97(000) AMA, Dangal at 2200.14(000) AMA, and Goldmines at 1845.77 (000) AMA.

The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised "event," averaged across minutes. In the Hindi speaking market (HSM), Star Plus emerged as the most watched channel at 2366.45(000) AMA, followed by Dangal at 2193.03(000) AMA, Goldmines at 1819.52(000) AMA,  Sony Sab at 1616.5(000) AMA and Star Pravah at 1583.58(000) AMA.

In the South market, Sun TV was the most watched channel at 2435.39(000) AMA, followed by Star Maa at 2314.62(000) AMA,  Zee Telugu at 1627.66(000) AMA, Zee Kannada at 1369.14 (000) AMA and 

Star Vijay at 1359.85(000) AMA 

In the Maharashtra/Goa market, Star Pravah was the most watched channel at 1569.31(000) AMA , followed by Colors Marathi at 428.73 (000) AMA, Zee Marathi at 414.34(000) AMA,  Sony Sab at 412.73(000) AMA and Star Plus at 339.21(000) AMA.

In the West Bengal market, Star Jalsha was the most watched channel with 908.29(000) AMA, followed by Zee Bangla at 864.21(000) AMA, Jalsha Movies at 193.94(000) AMA, Colors Bangla at146.78(000) AMA and Sony Aath at124.91(000)  AMA,

In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru and Chennai, Sun TV was the most watched channel at 411.79(000) AMA followed by Star Plus at 399.1(000) AMA, Colors at 315.34(000) AMA, Sony Sab at303.9(000) AMA and Star Pravah at284.31(000) AMA