MUMBAI: ESPN Star Sports has promoted Mike Kerr to vice president, sales operations and strategy. Louis Boswell has also moved up, from senior manager to director affiliate sales.

Kerr was previously director of sales operations and strategy and has been with ESPN Star Sports for five years. Based in Singapore, he reports to vice president of advertising sales Charles Less.

Boswell, who previously worked with BBC Worldwide and Discovery Channel Asia, reports to senior vice president, Adam Zecha.