MUMBAI: An offbeat concept of storytelling, Zee Telugu adds-on to the entertainment by launching Bava Maradallu, a new fiction show. The story of a family’s bifurcation due to social class and the measures taken to make things right once again is bound to equip the viewers to rethink their relationships. Watch Bava Maradallu every weeknight at 2.30PM only on Zee Telugu and Zee Telugu HD.

The story begins with Balaramayya, the brother of Subhadra, refusing to accept her marriage with Sridhar, who he believes to be below their social class and acceptance. Balaramayya’s wife, Janaki, who is supportive of Subhadra, ends up fostering two children while she gave birth to one, post the occurrence of electrical accident in the hospital which was survived by both the new born babies. Promising her daughter to become Subhadra’s daughter-in-law one day gives them hope and courage of their families reconciling. Venkateshwarlu enters Balaramayya’s house and their lives as the Town’s Bank Manager, as a tenant, with an aim to reunite the family! Watch the love story unfold between Venkateshwarlu and Balaramayya’s daughters Padmavathi and Alivelu as the story moves ahead.

Commenting on the launch, a Zee Telugu spokesperson said, “At Zee Telugu, we tell stories of ordinary people in an extraordinary manner. With Bava Maradallu, we throw light on the importance of a family. The theme of the show resonates with our refreshed brand image, Aarambham Okka Aduguthone, where Venkateshwarlu takes that one small step that could prove the irrelevance of social class and reunite the family.”