MUMBAI: Colors Tamil is all set to celebrate its first anniversary milestone with the launch of a singing reality show, called ‘Singing Stars’. The show focuses on the ‘strength of a relationship’, will feature unique duos come together and give enthralling performances in unison. It will premiere on 16 March every Saturday and Sunday at 8 pm.

Colors Tamil business head Anup Chandrasekharan said, “Within the inaugural year, Colors Tamil has built a strong bond with our viewers. Over the course of the last one year we have provided variety, quality and immersive programming that managed to strike a chord with the viewers.”

He added, “Singing Stars is yet another unique reality show that not only presents one’s singing talent but also conveys the positive aspect of the relationship of the duo. The viewers will experience the significance of high level of emotion, energy, synergy and support through this show.”

The show is curated to spruce up the primetime entertainment content and cater to the evolving tastes of audience. The disruptive format entails contestants rendering musical numbers and competing on the grand stage in pairs.   

The journey of Singing Stars to unearth the hidden gems of Tamil Nadu began earlier this year and 14 pairs were handpicked by a team of qualified professionals from across age categories ranging from 8 to 60. The channel is available in all leading cable networks and on all DTH platforms - Sun Direct (CH NO 128), Tata Sky (CHN NO 1555), Airtel (CHN NO 763), Dish TV (CHN NO 1808) and Videocon D2H (CHN NO 553).