MUMBAI: Viacom Inc. has announced the appointment of Jennifer Zaldivar-Clark as the senior vice president of talent for Paramount Network.

In this expanded role, Zaldivar-Clark will oversee Paramount Network’s newly formed talent function and will continue to serve as the SVP of Talent and Communications at TV Land. She will report to Kevin Kay, president of Paramount Network, TV Land and CMT, with a dotted line to Frank Tanki, general manager of TV Land.

“Jen has an innate ability to develop and maintain strong relationships with talent and the creative community,” said Kay. “She has significantly elevated the TV Land brand and expanded its footprint across the entertainment business in new and creative ways. Jen’s leadership will be instrumental to the success of Paramount Network as a premier destination for top-tier talent across the industry.”

The responsibilities of Zaldivar-Clark, who earned a B.A. in Communications and Media Studies from Boston College, as the lead talent and communications executive for TV Land include overseeing talent relations for the brand as well as booking and event strategy. Additionally, she guides communications for TV Land's scripted programming, and leads a bi-coastal team to develop and execute national publicity campaigns for its hit original series "Younger," "Teachers," and "Nobodies."

She is also responsible for advancing the brand's corporate communications strategy as it continues to expand its reach and attract new audiences during a period of transformation.