New Delhi: Nippon TV, Japan’s leading multiplatform entertainment powerhouse has elevated its representative director and operating officer Yoshikuni Sugiyama to the role of president and senior executive operating officer.

He replaces Yoshinobu Kosugi who will be taking the new position of vice chairman and senior executive operating officer of Nippon TV. “President Sugiyama will report to vice chairman and senior executive operating officer Yoshinobu Kosugi and chairman and CEO Yoshio Okubo,” it said in a statement.

Having had significant growth in its international business, Keiichi Sawa, currently operating officer responsible for Nippon TV’s Global Business Development, which includes International Business Development (IBD), has been promoted to Board Director and operating officer for that division. 

Board Director Sawa will be responsible for Business Development and Real Estate. He will report to President Sugiyama.

Nippon TV’s recent scripted format Mother was recently ranked #1 in the Top 10 Traveling Asian Scripted Formats, and Nippon TV also ranked for the first time in the Top Exporter of Asian Unscripted Formats 2020-2021, achieving the third position. The global sales of Mute it!, Sokkuri Sweets, BLOCK OUT, Pharaoh!, Old Enough! and other unscripted formats led to this position, as per the data provided by K7 Media in May 2021.