Mumbai: Zee Media Corporation Ltd, has onboarded Mona Jain- a veteran media professional, as the new chief revenue officer for all of its 14 news channel properties. She is all set to head the revenue generation, stakeholder engagement, and strategic investments across different channels of Zee Media.  

With 30 years of expertise in media marketing and promotions, Zee Media will also involve Jain in business growth and partnerships through strategic decisions, and steer leadership on behalf of the sales team of all TV channels of Zee Media.

Jain started her career way back in 1989 as a media manager at Hindustan Thompson Associates and held the positions of executive director and media director at Cheil Communications and Mudra Communications. Prior to her ABP Network stint in November 2019, Jain had spent six years in Zee Entertainment Enterprise Ltd. (ZEEL), serving as executive vice president - ad sales. This is her second stint with the Zee group.

Speaking of joining the team, Jain said, “I am extremely happy to join back the Zee family and this time round in the news genre. It’s an exciting space and the news network has some very strong and credible content and channels with ample opportunity to innovate and create differentiated revenue opportunities by providing some groundbreaking solutions and be a part of our advertising partners' growth stories. Zee Media is present across significant geographies with the highest reach and an extensive loyal viewer base. I look forward to being part of this strong legacy and working with a highly talented and experienced team.”

 Speaking on the new appointment, ZMCL CBO Abhay Ojha said, “We have immense faith in the expertise that Jain brings to the table. The appointment of Jain as the new chief revenue officer will surely accelerate 5X growth and revenue for the brand and take it to greater heights with each passing day.”