MUMBAI: Former Times Now entertainment anchor Shaheen Dawood is now heading a large animation team at iRealities, one of the primeval and leading content production and marketing solutions company in Mumbai.
Shaheen, whose journey kicked off with iRealities with a kid’s television show that was being co-produced with Discovery Kids, is now the lead content producer at the company. iRealities amalgamates rich multimedia content and technology and specializes in offering technological innovation, digital services, and content creation and animation services.
Shaheen has previously produced daily and weekend entertainment shows for Times Now, and three popular kids’ series in 2D and 3D for Discovery Kids. She is now based out of New Delhi, and is currently supervising an animation team of 100 animators in Mumbai. She provides creative, strategic and editorial inputs into scripts and various other aspects of video production for projects in different genres.
On Shaheen’s journey so far with iRealities, iRealities Pvt. Ltd, C.E.O, Mr. Prasad Ajgaonkar said, “Ever since I worked with Shaheen, I was quite impressed with her creativity and enthusiasm for work. That is why I was happy to have her join our iRealities family. I strongly believe that with her excellent experience in the media industry, she is a highly valuable addition to our team.”
Explaining her choice to move to iRealities, Shaheen said, “When I was a part of 'Discovery Communications India,' the company collaborated with iRealities for creating a 3D animation kids series. In the process, iRealities taught me the importance of 360 degree knowledge of operations and technology. Later on, I decided to join them to immerse myself into different aspects of content production while building my personal brand equity in the Kids content vertical. Today, I am a part of the same world of Media from a different vantage. iRealities has a thriving innovation culture that fosters creativity and is allowing me to truly develop as a content producer.”
As Lead Content Producer, Shaheen manages a team of 100 animators, alongside storyboard artists, modellers, technicians, editors, and three music partners. She also assists in business development to expand the pipeline of projects based out of New Delhi for the firm.
