MUMBAI: Acknowledging the digital boost, CNN-IBN is all set to rebrand The Citizen Journalist Show as CJ+ to digitally empower the concept. 

Starting 1 August, 2015, CJ+ will hit screens in an all new-avatar, and will connect its viewers digitally. With this new format, CNN-IBN will expand its platform for the common man to voice his thoughts and concerns, through easily accessible digital tools.

Although, the story ideas and storytelling that builds on The CJ Show’s rich legacy and authenticity in the reportage world remain intact, this time the show will push boundaries, and will use social media platforms like video blogs, Facebook, Twitter, Instagram, Hangouts and Skype to enhance its storytelling techniques. To complement the show, a refreshed website will also be launched.

CNN-IBN managing editor Radhakrishnan Nair said, “The whole objective behind CJ+ is to empower the audience and give them a bigger stage to participate in the whole news gathering system and fight for their rights. We are grateful to work on such an innovative program and hope that we continue receiving an overwhelming response from the audience.”